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How to Start an Online Business in Kenya: A Beginner’s Guide

Online business in kenya - lytfix

Introduction: Why should you start an online business in Kenya?

Kenya is the best place to start an online business if you are looking for a place where one can be their own boss. Kenya has a good internet connection and the rates are affordable. There is also the e-commerce boom that has seen companies like Jumia establish themselves as leading e-commerce players in Africa.

Some of the reasons to start an online business in Kenya include cheaper startup costs, faster time to market, and flexible working hours among others.

Step 1 – Choose What You Want Your Business to be About & How You’re Going To Run It

Kenya is a great environment for small businesses. The country has grown to be the largest economy in the East African region, with the capital Nairobi being declared as Africa’s center of commerce.

Kenyan entrepreneurs are often faced with limited funding and little opportunity to leverage existing networks; however, it is not an impossible feat for aspiring entrepreneurs to establish their own company in Kenya.

There are several ways business owners can make money online in Kenya. Below are some of the profitable online business ideas Kenyan entrepreneurs can start on:

  1. Freelancer- Offering design services, SEO consulting, or virtual assistant services
  2. Online retailer- Selling products that are hard to find offline
  3. Blogger- Creating content that is relevant to one’s niche
  4. Digital Marketing

Step 2- Choose Your Niche & Find Your Market

Niche markets are a great way to make a living as an affiliate marketer. The best way to find your niche is to identify the audience you want to serve, then find a product that will serve that audience.

Step 3 – Know The Process of Starting An Online Business In Kenya

This article is all about the process of starting a new business in Kenya.

  • The first thing to do is to identify a need for your service in the market.
  • Secondly, you need to identify your competitors and how you can make yourself stand out from them.
  • Thirdly, you need to figure out how much money you will need and where it will come from.
  • Fourthly, the next step would be to find a partner or co-founder – someone you can work with and trust on this journey.
  • Finally, after that, it’s time to create an online presence for your company which includes social media channels and a website.

Step 4 – Know Some Important Terms That You’ll Understand When Starting Out In The Kenyan Business World.

Kenya is a country with a lot of potentials, and it has the potential to become a powerhouse in Africa. The country is growing economically and politically, and as a result, there are many people who want to start their own company or business here. However, before you can start your company or business in Kenya, you need to understand the terminology that is used when one starts a new enterprise.

There are different terms that you will come across as you start out as an entrepreneur in Kenya. Here are some definitions of these terms so that you have a better understanding of what they mean:

-Annual turnover – refers to the total revenue generated for the business in any 12-month period

-Balance sheet – this refers to the financial statement which lists all assets and liabilities at

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